Tactical Breakdowns From Founders Who’ve Actually Found Product-Market Fit.
Conversations with Series A+ founders and operators on how they built, scaled, and found real traction.
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$15M → $10B: Inside the Klaviyo Growth Story
Andrew Bialecki Co-founder
- Why they ignored enterprise early
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- The inflection point that unlocked scale
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Conversations with operators from category-defining companies.
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TRACK 01
Product-Market Fit
How founders found demand, fixed positioning, and landed the first repeatable growth loop.
TRACK 02
AI & Deep Tech
Founders building AI infrastructure, applied AI systems, & AI first technical products.
TRACK 03
Operator Playbooks
Tactical breakdowns on hiring, product velocity, GTM execution, and the decisions that matter for Series A.
Latest Episodes
Conversations with founders building category-defining companies.
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How Chronosphere Solved Observability in Containerized Environments to Build $1.6B Company | Uber spin-out, 5x Cheap & Impact of AI in Observability | CEO Martin Mao | Startup Project #101
Martin Mao is the co-founder and CEO of Chronosphere, an observability platform built for the modern containerized world. Prior to Chronosphere, Martin led the observability team at Uber, tackling the unique challenges of large-scale distributed systems. With a background as a technical lead at AWS, Martin brings unique experience in building scalable and reliable infrastructure.…
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The Unfiltered Playbook to Make Early‑Stage Startups Get Media Traction & Demystifying Public Relations for Tech Founders | Emilie Gerber Founder of Six Eastern PR | Startup Project #100
Join host Nataraj as he speaks with Emilie Gerber, founder and principal of SixEastern, a PR firm specializing in startups and tech companies. Emilie shares her expertise on crafting effective PR strategies for early-stage startups and navigating the evolving media landscape. About the Episode: This episode demystifies the world of PR for tech founders. Emily…
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Award-Winning Industrial Designer on How to Design Great Hardware Products at Scale? | Todd Bracher Founder of Betterlab | Startup Project #99
Join host Nataraj as he sits down with Todd Bracher, founder of BetterLab, an industrial design firm partnering with scientists and innovators to create game-changing products. Previously Executive Creative Director and Design Partner at Human Scale, Todd has also collaborated with iconic brands like Issey Miyake, Herman Miller, and 3M. A two-time International Designer of…
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Warp Dev The AI Terminal Changing Software Development | Zach Lloyd CEO & Co-Founder of Warp Dev | Startup Project #98
Join host Nataraj as he sits down with Zach Lloyd, the founder and CEO of Warp, a company developing an intelligent terminal aimed at modernizing the command line experience for developers. Zach, a former principal engineer at Google, having worked on Google Sheets and Docs, and co-founder and CTO of Selfmade, shares his insights on…
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Deep Tech’s Golden Age: Investing in Robotics, AI, and Quantum Computing | Startup Project #95
Join host Nataraj as he sits down with Karthee Madasamy, the Managing Director of MFA Partners, to discuss his journey from chip designer to venture capitalist in the world of deep tech. About the Episode: This episode explores Karthee’s transition from a technical background in semiconductors and wireless communication to a successful career in venture…
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Secondary Markets Explained: How EquityZen Provides Liquidity for Pre-IPO Shares | Startup Project Podcast #94
Join Nataraj on Startup Project as he talks to Aatish, CEO and founder of EquityZen, a secondary market for private equities. They discuss the evolution of secondary markets, EquityZen’s business model, the value proposition of secondary equity platforms, investor strategies, and the nuances of investing in secondary shares. They’ll also delve into various IPO types…
